Michelin Presentation Software.

Giving a Global Brand the Power to Present.

Michelin needed to improve how their brand and was being presented and consolidate and standardise UK sales presentations given to customers by sales staff. It needed to contain current, relevant information and provide the capability to review and change content. We provided a software tool which enabled users to quickly create high quality presentations with a range of features not available commercially.

We added recording capabilities so that salesmen could retain and log a record of what had been presented and also send it to the customer. An update facility ensured that new content and offers could be added from a central source. This intuitive piece of presentation software has enabled the Michelin sales team to create succinct, personalised and engaging presentations within the Michelin brand guidelines.


Thumb Design have produced an extremely useful tool which allows us to be confident about how our brand is being presented. It balances flexibility with control of the brand and has also saved our team a lot of time.”

Nick Brown. Michelin.